Privacy Policy

MyStorybook Privacy Policy

Effective date: 17th of July, 2023

This privacy policy ("Policy") describes how MY STORY BOOK PUBLISHING LLC ("Company", "we", "us" or "our") collects, protects and uses the personally identifiable information ("Personal Information") you ("User", "you" or "your") may provide in the MyStorybook mobile application and any of our products or services (collectively, "Mobile Application" or "Services").

1. Collecting and Using Information

In order to provide our services, we collect and use certain information related to your use of our mobile application. The types of information we collect are divided into two categories: Information you give us, and Information we get from your use of our Mobile Application:

  • a)

    Information you give us: When using our mobile application, you may provide us with personal information such as your name and email address during the registration process. Additionally, to use the core functionalities of our app, you will provide us with photos. These photos are used by our algorithms to generate a personalized picture, which is then inserted into a video book. The photos provided are stored securely and are only used for the purpose of providing you the service and improving the functionality of the app.
  • b)

    Information we get from your use of our Mobile Application: This type of information relates to how you interact with our app and may include device information (such as hardware model and operating system), log information (such as details of how you used our service, IP address, and device event information like crashes), location information (derived from your IP address or other sources), unique application numbers (relating to your installation of the app), and local storage information (containing data stored locally on your device). This information helps us understand how users interact with our app, which assists us in identifying areas of improvement for a better user experience.
  • c)

    Please note that the personal photos you upload to our application are processed and stored securely, and are used exclusively for the purpose of providing our service. They will not be shared with any third party, or used for any other purpose without your explicit consent.

2. Information Sharing

  • a)

    We take your privacy very seriously. We do not sell, rent, or otherwise provide your personal information to third parties for marketing purposes. However, we may share your personal information with third parties as specifically approved by you or under the circumstances described below:
  • b)

    Consent: We may share your information with third parties when we have your explicit consent to do so. For example, we might ask for your agreement to share your information with developers for troubleshooting purposes.
  • c)

    Service Providers: We may share your information with third party service providers that perform services on our behalf, such as those who assist us in providing the Mobile Application services, processing transactions, fulfilling requests for information, receiving and sending communications, updating marketing lists, analyzing data, providing IT services and support, or in other tasks, from time to time. These service providers will only have access to the information necessary to perform these limited functions on our behalf and are required to provide your personal information with at least the same level of protection and security as we use for the Mobile Application.
  • d)

    Compliance with Laws and Law Enforcement: We may share your information if we believe in good faith that such sharing is necessary to comply with a legal obligation, to protect the rights or property of MY STORY BOOK PUBLISHING LLC, our customers, or others, or to prevent a violation of our terms of service or other agreements. This includes sharing information with other companies and organizations for fraud protection and credit risk reduction.
  • e)

    Business Transfers: In the event that MY STORY BOOK PUBLISHING LLC is involved in a bankruptcy, merger, acquisition, reorganization or sale of assets, your personal information may be sold or transferred as part of that transaction. We will notify you in advance of any such transfer, to give you the opportunity to opt out.
  • f)

    Data Aggregation and Anonymized Data: We may also share aggregated or anonymized information that does not directly identify you with the third parties described above.

3. Information Security

We attach great importance to the security of your personal information and ensure that adequate security measures are in place to prevent unauthorized access, alteration, disclosure, or destruction. Here's how we handle and protect your information:

  • a)

    Secure Storage: Personal information that you share with us, including photos, are stored on secure servers in controlled environments. Our security measures include physical access controls at data centers, encryption of data during transmission, network firewalls, and robust access controls to the information.
  • b)

    Data Usage: Your photos are only used for the purpose of training our models. Once the models are trained, the original photos you provided are permanently deleted from our servers. We do not retain these original photos beyond the necessary period for model training.
  • c)

    Model Data: The trained models, which contain derivative data from your photos but not the original photos themselves, are then used to insert faces into the video books. These trained models do not contain personally identifiable information and cannot be used to recreate the original images or to identify individuals.
  • d)

    Data Breach Procedures: In the unlikely event of a data breach, we have procedures in place to respond, including notifying you and the relevant authorities where required by law. We are committed to resolving any issues in a timely and efficient manner.
  • e)

    Employee Access: Access to your personal information is limited to a select group of employees who require it to perform their job functions. These employees are bound by confidentiality obligations and may be subject to discipline, including termination and criminal prosecution, if they fail to meet these obligations.
  • f)

    Data Retention: We retain personal data for as long as necessary to fulfill the purposes for which it was collected, including for the purposes of satisfying any legal, accounting, or reporting requirements.
  • g)

    Please remember that no method of transmission over the internet or method of electronic storage is 100% secure. While we strive to protect your personal information, we cannot guarantee its absolute security.

4. Changes and Amendments

  • a)

    As our Mobile Application evolves and as we understand privacy better, we may need to update this Privacy Policy. Here's how we'll handle that:
  • b)

    Change Policy: We reserve the right to modify this Privacy Policy at any time, in our sole discretion. If we make changes to this Privacy Policy, we will notify you by updating the date of this Privacy Policy and posting it on the Mobile Application. We may, and if required by law will, also provide notification of changes in another way that we believe is reasonably likely to reach you, such as via email or another manner through the Mobile Application.
  • c)

    Review Period: Any changes to the Privacy Policy will be in effect as soon as they are posted, unless a longer notice period is required by applicable law. We suggest that you review the Privacy Policy periodically to ensure you remain informed of any changes.
  • d)

    Acceptance of Changes: If you continue to use our Mobile Application after the revised Privacy Policy has become effective, this means that you have accepted our new Privacy Policy. If you do not agree to the revised Privacy Policy, please refrain from using our Mobile Application or Services and Contact Us to remove any of your contact information from our databases.

5. Employee Access:

  • a)

    Access to your personal information is strictly limited to a select group of our employees. These are individuals who need the information in order to operate, develop, or improve our Mobile Application and services. These individuals are bound by confidentiality obligations and stringent data privacy training to ensure they understand how important it is to keep your information secure. Here's what else you need to know about our employee access:
  • b)

    Limited Access: Our employees have access to user information based on their role in the company, and only if they need it to carry out their job responsibilities. We follow the principle of least privilege, which means employees are granted only the level of access they need to carry out their job functions.
  • c)

    Training: All employees with access to user information undergo regular privacy and security training to ensure they are aware of our data protection policies, understand them fully, and know how to apply them in their work.
  • d)

    Auditing: We conduct regular audits to monitor and limit the number of people who have access to our user information. We verify that anyone with access still requires it and that they're following all the appropriate protocols when handling the data.
  • e)

    Penalties: Employees are aware that any failure to protect user information could lead to disciplinary action, up to and including termination of employment and potential legal action.
  • f)

    Data Handling: In the event of an employee leaving the company, we immediately revoke their access to all user information and other sensitive data.

6. Employee Access:

  • a)

    When you use our Mobile Application or its Services, you are agreeing to the terms of this Privacy Policy. Here's what that means for you:
  • b)

    Affirmative Consent: By using our Mobile Application and Services, you acknowledge that you have read this Privacy Policy and that you consent to the use of your personal information as outlined in this Policy. If you do not agree with the content of this Policy, please do not use our Mobile Application or Services.
  • c)

    Age Restrictions: Our Mobile Application and Services are not intended for and may not be used by minors. "Minors" are individuals under the age of 13 (or under a higher age if permitted by the laws of their residence). If you are a minor, please do not attempt to register or send any personal information about yourself to us.
  • d)

    Changes to Acceptance: If we make any material changes to this Privacy Policy that materially affect your rights, we will provide you with notice as is required by law. If you continue to use the Mobile Application and Services after receiving notice of changes to our Privacy Policy, it means you accept these changes.
  • e)

    Contact Us: If you have any questions about this Privacy Policy, you can contact us via support@mystorybookpublishing.com
  • f)

    We will make every effort to resolve your concerns.
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